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Managing outdated In-Flight Entertainment (IFE) seatback screens poses a significant challenge for airlines in today's digital age. As passengers increasingly expect seamless digital experiences, airlines must find innovative solutions to enhance their IFE systems while maintaining cost-effectiveness and passenger satisfaction. Outdated IFE seatback screens present various challenges for airlines, including limited functionality, and higher maintenance costs. Moreover, with the rapid advancement of technology, these screens have become obsolete by far, both hindering the overall passenger experience and harming the operator’s Environmental, Social, and Governance (ESG) policy by adding unnecessary weight to the aircraft. Your airline’s brand is at stake!
The solution lies in embracing a Hybrid Seatback Screen experience. This entails replacing your old IFE servers with lightweight wireless IFE systems, either installed or in standalone boxes in the OVHB. For the latter, we recommend aircraft power in order to eliminate battery management hassles for long haul flight operations.
Additionally, refurbishing your seats with lightweight screens or encased Android tablets is advisable. With a wireless IFE, everything operates on a browser-based platform. Therefore, finding the simplest “monitor” preconfigured to connect automatically to the inflight wireless IFE is all that’s needed.
Addressing the issue of large seat pitch for premium classes, which often require a remote, can be tackled by pairing passengers’ smartphones with the selected “monitor” to transform them into smart remotes.
Last but not least, you need to address PSU (Passenger service units). As much as an attendant call can be managed through the wireless IFE, the reading light has to be managed through the passenger’s seat.
And don’t overlook the importance of equipping your seats with ISP (In-Seat Power), in line with the principles of the Malsow pyramid, especially catering to the needs and expectations of the tech-savvy Gen Z passengers. By implementing these innovative solutions, airlines can stay ahead of the curve in delivering exceptional passenger experiences while also adhering to sustainability and cost-efficiency goals.
At PXCom, we believe that every journey is an opportunity for improvement. By understanding conversion rates, embracing powerful XM tools, and seamlessly integrating surveys into the in-flight experience, we can transform feedback into a catalyst for elevated passenger experiences. Let’s not just navigate the skies; let’s navigate the landscape of passenger sentiments with precision and care.
*For more insights on measuring Customer Experience (CX) metrics, check out SurveyMonkey’s guide
Stay tuned for our next blog, where we delve into CX metrics in more detail.
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